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Business analytics for managers: taking business intelligence beyond reporting
Business Analytics for Managers offers real-world guidance for organizations looking to leverage their data into a competitive advantage. This new second edition covers the advances that have revolutionized the field since the first edition's release; big data and real-time digitalized decision making have become major components of any analytics strategy, and new technologies are allowing busi…
- Edition
- Ed. 2
- ISBN/ISSN
- 9781119302537
- Collation
- xxiv, 267 p.: ill.
- Series Title
- -
- Call Number
- 658.4 GER b
Business analytics for managers : taking business intelligence beyond reporting
The intensified used of data based on analytical models to control digitalized operational business processes in an intelligent way is a game changer that continuously disrupts more and more markets. This book exemplifies this development and shows the latest tools and advances in this field Business Analytics for Managers offers real-world guidance for organizations looking to leverage their …
- Edition
- Ed. 2
- ISBN/ISSN
- 978-1-119-3025-37
- Collation
- xxiv, 257 p.: ilus.
- Series Title
- -
- Call Number
- 658.4 GER b
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