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Creativity and entrepreneurial performance a general scientific theory

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The essential problem in entrepreneurship is improving the performance of entrepreneurs. The most important theories will be the ones that most enable us to predict and then ultimately influence entrepreneurial performance. This book develops a new and more accurate theory of entrepreneurial performance based in entrepreneurial creativity. The field of entrepreneurship has a long tradition of expecting entrepreneurial performance to be influenced by creativity, tracing back even before the pioneering work of Joseph Schumpeter (1883 to 1950), who defined entrepreneurship as creative-destruction―creating the new by supplanting or destroying the old. Subsequently, psychologist Robert Sternberg defined creativity as broadly encompassing creative aspects of personality, motivation, intellect, thinking style and relevant knowledge. Using Sternberg’s definition of creativity, the authors reviewed the evidence directly linking entrepreneurial creativity and entrepreneurial performance, concluding that the linkage is both statistically and practically significant.

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Detail Information

Series Title

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Call Number

338.04 WED c

Publisher

Switzerland : Springer Publishing., 2015

Collation

xiv, 207 p.: ill.

Language

English

ISBN/ISSN

978-3-319-04726-3

Classification

338.04

Content Type

text

Media Type

unmediated

Carrier Type

online resource

Edition

Ed. 1

Subject(s)

Enterpreneurship

Specific Detail Info

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Statement of Responsibility

W. Edward McMullan

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