Filter by

  • Publication Year
  • Availability
  • Attachment
  • Collection Type
  • General Material Designation
    See More
  • Location
  • Language
Found 1 from your keywords: author=Alan Charlesworth
cover
Digital marketing : a practical approach
Comment Share
Alan Charlesworth

As in the previous editions of this book, whilst strategic issues are included where appropriate, by concentrating on the operational and functional aspects of this dynamic subject, Digital Marketing: A Practical Approach provides a step-by-step guide to implementing the key aspects of online marketing. Similarly, although primarily aimed at an academic market, the practical – rather than pur…

Edition
Ed. 3
ISBN/ISSN
978-1-315-17573-7
Collation
xxiv, 326 p.: ill
Series Title
-
Call Number
658.8 ALA d