Image of Business to Business Market Research: understanding and measuring business markets
Bookmark Share

Text

Business to Business Market Research: understanding and measuring business markets

Business to Business Market Research provides an up-to-date reference source for all those involved in, or occasionally needing to know about, business to business (B2B) marketing research. The internet has revolutionized work in this area, providing a massive source of data for secondary research and an easy way of contacting respondents. Business to Business Market Research reflects these changes.

Availability
#
Perpustakaan Jakarta Business School 338.542 RUT b
E-000048
Available
Detail Information
Series Title
-
Call Number
338.542 RUT b
Publisher
Great Britain : Kogan Page.,
Collation
x, 310 p.: ill.
Language
English
ISBN/ISSN
0-7494-4364-2
Classification
338.542
Content Type
text
Media Type
unmediated
Carrier Type
online resource
Edition
Ed. 1
Subject(s)
Business
Specific Detail Info
-
Statement of Responsibility
Other version/related

No other version available

File Attachment
Comments
You must be logged in to post a comment